Diddly Squat Farm Shop

Diddly Squat Farm shop was established 2020 as part of Amazon TV production ‘Clarkson’s Farm’. Originally used as a prop for the series production, a brand was required that reflected the tongue n cheek personality of Jeremy Clarkson and partner Lisa, in the series.

The Lamborghini tractor was used for the logo mark as it features a lot in the series and is the main mode of farm transport.

We added the flames and speed darts, creating the fast-moving tractor to reflect Jeremy’s well-known need for speed!

Each local product that was added to the shop, we re-branded and repackaged with new package design so that all items are Diddly Squat Farm branding. This gives an orderly display across the busy shelves. Then they added brand merchandise - branded clothing, homewares, gifts, games...you name it. For these we created illustrations of farm animals, keeping the colour palette to a minimal and the designs rustic but quirky fun!

Branding
Packaging
Clothing
Merchandise
Stationery
Illustration