Above Ground Coffee Shop Logo Design
This is a great, rustic coffee shop business on wheels. Ginny briefed me with with visions of festival-hopping all summer and being on the move all year, following the hip younger market.
So we wanted to reflect this in the low-key branding but with a positive feel we felt would draw a certain type of foot-fall.
As we presented a bunch of options for this one, she ended up using some of the monograms across the coffee cups and design collateral.
Branding
Icons
Monogram
Menu
Signage
Design Process
